Yongkang, China · Jupeng Drinkware Blog

Licensed Character Drinkware: Artwork and Project Support

Authorised artwork, brand guides, samples and packing for a licensed character order.

Licensed character drinkware brings the authorised artwork, brand guide and approval process into the production brief. We can follow the agreed character references and packing requirements, with the sample and any requested product reports confirmed for the order.

For context: we're an authorized Sanrio sub-licensee for Hello Kitty and other characters — you can download our authorization letter (commercial details redacted).

Hello Kitty licensed character drinkware produced by Jupeng — approved to the licensor brand guide
Real Hello Kitty licensed drinkware we produced — character printing matched to the Sanrio brand guide

Start with the authorised brand guide

Licensed artwork starts with the brand guide: proportions, colours, placement and any required approvals. Share those details early so we can work them into the proof and sample together.

The Approval Workflow

A licensed project moves through the brand guide, artwork proof, approval sample and any requested revisions before bulk production. We can help coordinate those steps around your launch date.

Logo & character printing workshop at the Jupeng factory

Print Methods for Character Artwork

Character designs are usually full-colour and detailed, so the print method matters:

Hello Kitty insert-paper bottle — full-wrap character artwork behind a clear outer wall
An insert-paper Hello Kitty bottle: full-wrap character artwork sealed behind a clear outer wall
Heat-transfer film gives vivid, full-wrap character artwork
Heat-transfer film gives vivid, full-wrap character artwork

Product reports for the selected model

Tell us the chosen model, age group and the product documents requested for the licensed programme. We will explain the existing reports and discuss anything new that needs to be arranged.

Case in Point

We have manufactured Hello Kitty drinkware for a customer holding the market licence, as well as other licensed character projects. The authorised artwork, approval sample, packing and labels are kept together for the order. Our customer cases page shows more of that experience.

Share the licensed artwork and approval workflow before sampling. We keep the product, artwork and packing references together and discuss any documents requested for the project.

Have a licensed drinkware project in mind? Send the brand guide, product idea, quantity and approval schedule. We can work through the artwork, sample, packing and report arrangement with you.

Frequently asked questions

Follow the rights holder's current brand guide and approval process. The authorised artwork, colours, proportions, placement and required packaging approvals should be ready before production is confirmed.
Yes. Match any document request to the exact model, material, age group and destination. We can explain which existing reports are available and discuss any additional requirement before the order is confirmed.
The brand owner or authorised buyer should provide the current artwork and brand guide. Confirm the required approval route, colours, proportions, placement and packaging instructions before production is scheduled.
Share the brand approval steps and target arrival date at the start of the discussion. The schedule can then be confirmed around the actual model, artwork, sample revisions and shipping route.
Keep each proof linked to the current artwork file and brand-guide version. Mark requested changes clearly, then record which revised proof and sample received approval before the order proceeds.
Share the selected model or product idea, authorised artwork, quantity, colour plan, packaging brief, destination and required approval steps. We can identify the open decisions before preparing the project quotation.
All four sales representatives — Beyond Lee, Miya Wu, Candy Tang and Shally Zhang — welcome global buyers in English and take part in our internal service competition to provide the most attentive follow-up. Choose Miya, Candy or Shally and Sales Manager Beyond Lee supervises the full order process from sample to shipment; choose Beyond Lee and a dedicated assistant works alongside him to co-follow your order. Each contact serves global buyers in English first and is also particularly familiar with specific order types and regional markets: Beyond Lee for custom development, logo options and new tooling; Miya Wu for supermarket, retail, online/FBA and brand orders (esp. Europe, Russia & CIS); Candy Tang for promotional gift campaigns and multi-item sets (esp. the US & Canada, Spain & Latin America, Oceania and select African markets); and Shally Zhang for volume orders, container scheduling and incoming accessory checks (esp. Brazil & Portugal, Southeast Asia and the Middle East).

Planning a drinkware order?

Share the model or product type, quantity, colours, logo and packing you have in mind. We’ll confirm the applicable minimum, sample plan and production schedule for that specific order, then help compare delivery options for your destination.

Global English Service Competition & Full-Process Supervision: All four representatives welcome enquiries in English from global buyers and compete on service quality. Choose Beyond Lee (co-followed with a dedicated assistant), Miya Wu (retail, brand & FBA; esp. Europe, Russia & CIS), Candy Tang (promotional gifts; esp. the US & Canada, Spain & Latin America, Oceania & select African markets), or Shally Zhang (volume orders; esp. Brazil & Portugal, Southeast Asia & the Middle East) — with Sales Manager Beyond Lee supervising the full order process from sample to shipment.
Planning a drinkware order?

Browse the matching factory-direct models, or get a quote after reviewing your brief.

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Written by the Jupeng Drinkware team — Yongkang, Zhejiang, China. Manufacturing drinkware since 1998. Contact Beyond: [email protected] | WhatsApp +86 156 5791 8881